About Me

A background rooted in creative, built through strategy, and focused on results.

I have spent over 20 years working across marketing, creative, and business development, helping businesses turn ideas into clear direction and measurable results.

My work started in design, where I focused on visual storytelling and creating work that captured attention. Over time, that role expanded beyond execution into strategy. I began helping businesses not just create, but think through how everything connects and performs.

When I’m not designing, you’ll find me at home with my husband and two dogs, camping or hiking, and almost always with a cup of coffee in hand.

MY BACKGROUND

I have worked with a wide range of businesses, from those building their foundation to those refining and scaling what already exists.

That experience has shaped how I approach marketing today. I understand how different pieces need to come together, from strategy and messaging to design and execution. I also understand the challenges that come with trying to manage all of it at once.

Because of that, I focus on bringing clarity and structure to the process so businesses can move forward with confidence.

HOW I WORK

My work sits at the intersection of strategy and execution.

I am just as comfortable mapping out the big picture as I am working through the details. Whether I am developing a strategy, refining a website, or building a campaign, I focus on creating work that is aligned, intentional, and built to deliver.

I do not believe in disconnected efforts. The strongest results come from work that is connected from start to finish.

WHAT I BRING

I bring a combination of:

Strategic thinking
Creative direction
Hands-on execution
Business-focused perspective

This allows me to step in where needed, whether that is defining direction, building the work, or improving what already exists.

Ways I Can Help

I work across strategy, creative, and execution, depending on what is needed. Some projects start with a clear direction. Others begin with figuring out what that direction should be.

Marketing strategy and campaign planning
Website structure, design, and optimization
Content strategy and development
Brand and creative direction
SEO and content visibility
Growth strategy and positioning
Ongoing marketing support and execution

If you are not sure where to start, I can help define the right approach and move things forward.

I enjoy working with businesses that are ready to move forward with intention and build something that works long term. If that sounds like what you are looking for, I would love to connect.

Let's Talk